As part of the establishment of the Israeli Entrepreneurship School at the Interdisciplinary Center in Herzliya, the IDC wanted to create a display in the lobby that would add to the dynamic, creative nature of the space. The display would provide a real-time, engaging experience for students and needed to support a wide range of layouts and content including videos, graphics, live news feeds and widgets (weather, time, etc). In addition the IDC needed to be able to quickly update content by themselves without the need for external support. Creative Labs planned, constructed and installed a high resolution LED screen and developed a content management platform that allowed for multiple display layouts based on the type of content.